Press Releases

Press Releases

JOURNEYS CEO Response to Criminalizing Homelessness August 25, 2025 ​Dear Friend of JOURNEYS, I spend every working day trying to house and support our neighbors experiencing homelessness and listening to their stories. Too often, those stories are filled with others mistreating, stereotyping, and minimizing their situation and housing problems.  These are our neighbors, these are …

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Narrative Storytelling for Brands

Narrative Storytelling for Brands

A Night of Trauma by Clayton Heilman, Storyteller Kelsey and her mom sat on the couch, ready to begin their end-of-summer tradition — their Fantasy Football draft. Armed with player statistics, draft plans, and projections, Kelsey’s competitiveness was beginning to show while a documentary film played in the background of the football conversation. Kelsey’s dad …

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Capture Attention. Inspire Action.

Capture Attention. Inspire Action.

I’m a senior marketing leader with 10+ years of experience driving brand, digital, and campaign performance in complex, resource-constrained environments. Throughout my career, I’ve led teams, overseen multi-channel marketing campaigns, strategies, and events. I alongside executive leadership, managers, and board members to increase performance, improve quality, and clarify strategy. That experience has sharpened my judgment …

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Content Marketing & Copywriting

Content Marketing & Copywriting

Benefit-driven copywriting and storytelling have the power to connect with anyone. While I have personally developed copy for many print and digital campaigns along with researching, writing, and producing video stories, I also teach other creative marketers to hone their craft to create content that inspires and moves people to action. EXECUTIVE COMMUNICATIONS July 2025 …

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Social Media Campaigns

Social Media Campaigns

Social media campaigns that utilize story, video, and photography create the most compelling campaigns. Hope for Mental Health Campaign Addiction Recovery Campaign Events Let’s Work Together

Videography

Videography

Honoring Veterans with Lake County Honor Flight Storytelling Easter Campaign Short Films This past Easter, I led a team that created 3 original short films to align with the theme and message of the Easter at Saddleback campaign. We had exactly 14 days, from the moment of concept inspiration to final cut on the set. …

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